Exhibition visual identity
Deakin University
Visual Design Lead, concept development, branding, visual identity, UX, collateral and marketing.
Industrial / De-industrial
Industrial / De-industrial exhibition examines Geelong’s evolving industrial identity through a combination of historical artefacts and contemporary creative work. Drawing on archival materials from Deakin Library and projects from the Architecture Vacancy Lab, the exhibition reflects on industrial decline, urban change, and the social and cultural narratives embedded in the region’s built environment.
Matser didactic
Exhibition installation - from entry.
Thematic didactic
Decorative wall vinyl
A3 Poster
Email banner
Revitalising Connection: DeakinSeaweed and Wathaurong Co-operative
Revitalising Connection: DeakinSeaweed and Wathaurong Co-operative exhibition showcases a collaborative project between Deakin’s Seaweed Research Group and the Wathaurong Co-operative, centred on cultural reconnection to seaweed. Featuring artworks created by young Aboriginal participants on Wadawurrung Country, the exhibition blends science, storytelling, and on-Country learning to celebrate knowledge-sharing and cultural renewal.
Master didactic
Quote vinyls
Collateral - Digital poster, Flyer, EDM, Postcard
Exhibition installation - from entry.
Exhibition installation
Decorative wall vinyls
The Fire Within
The Fire Within exhibition is an immersive exhibition exploring cultural connection to place through both Indigenous knowledge and scientific research. It features a large-scale, site-specific installation by artist Lowell Hunter alongside The Earth Above, a planetarium experience that takes audiences through 140,000 years of Australia’s history. Together, these works highlight the significance of Country, storytelling, and the intersection of traditional knowledge and contemporary technology.
Master didactic
All light blue in vinyls had a metallic silver effect. This gave the impression of a night sky.
Way-finding floor vinyls
Thematic didactics
Exhibition installation - from entry.
Exhibition installation
Artist didactic
Collateral - Digital poster, A3 Print poster, e-mail banner, postcard and EDM banner
Exhibitions were a newly introduced offering at Deakin University Library, requiring the development of dedicated support from the Visual Design function.
Using the Double Diamond design process, I created and facilitated a design workshop framework that enables curators and the visual design team to collaboratively develop the visual identity for each exhibition. These workshops translate curatorial intent into a cohesive visual direction—defining brand attributes, colour palettes, typography, audience, and key asset requirements, as well as spatial considerations such as vinyl application and layout design.
To ensure consistency and scalability across projects, I developed a suite of reusable Miro workshop templates that can be adapted to exhibitions of varying size and complexity. This approach has streamlined collaboration while maintaining a high standard of design output.
The work shown above represents a selection of exhibitions where I have led end-to-end visual design; spanning concept development, visual identity creation, and execution of all marketing collateral. This includes digital and print assets, environmental graphics, and exhibition-specific communications. I also oversaw asset development and production, ensuring alignment from concept through to final delivery.
Each project required close collaboration with printers, academics, curators, subject matter experts, and senior stakeholders to deliver cohesive and impactful exhibition experiences.
Presentations / Awards
VC 2025 Award: Deakin University Award for Recognition for Collaborative Teams.
All images used in above examples copyright Deakin University, reproduced with permission.